Users will get more control on Instagram, opportunities will increase for creators

Instagram Head of Instagram Adam Mosseri has announced the app’s key priorities for 2022. He focused on video, messaging, transparency and creators as four key areas. This photo sharing app will focus on these areas in the coming year. The Instagram head also talked about the updates that came to the app this year. These include sensitive content controls and a feature that hides like counts. Instagram also released Limits and Hidden Words this year, which block direct messages (DM).

one on twitter Video Via Mosseri reveals Instagram’s goals for 2022.

In his video, Mosseri said that we have to rethink what Instagram is, because the world is changing rapidly. We have to change with it. Mosseri lists Instagram’s priorities for 2022. These include video, messaging, transparency and creators.

Instagram is planning to unify all its video formats around Reels in the coming year.

Mosseri said we are going to double our focus on video. We are no longer just a photo-sharing app. Mosseri said Instagram will focus on messaging and double down on controls in the coming year to improve transparency. He said that to help and empower the creators, more earning opportunities will be provided on the app.

Mosseri said we’re thinking about who we are, what we value and what kind of change we want to see in the world.

Mosseri also talked about the functions it introduced this year to give users more control over their feeds and profiles. These include controls introduced to filter sensitive content, ‘hide like count’ and ‘limits’ features.

The sensitivity filter was introduced in July. With its help, users can set limits on sensitive content on their “Explorer” page. With the help of hide like count feature, users can remove the number of likes on their posts. At the same time, Limits automatically hides comments and direct message requests from people who do not follow the user or who have started following the user some time ago.